13th July, 2011 - Posted by Tex Dworkin - 1 Comment
FACEBOOK FANS ACTIONS RESULT IN COMPANY SILENCE BY COSI
Last week Change.org called on fans of restaurant chain Cosi to tell the company that “life should be delicious” for cocoa farmers who currently live in poverty.
So for the past week Fair Trade activists filled Cosi’s Facebook Wall with posts about Fair Trade chocolate to encourage Cosi to use Fair Trade Certified cocoa for its popular tableside s’more treats.
A fan posted on Cosi’s wall, “I just went to Cosi 15 minutes ago and then found out on Facebook that this company does not take the problem of child slavery related to the chocolate trade, seriously. Please go with Fair Trade chocolate and take a stand against child slavery in the cocoa trade!”
So what was the response from Cosi?
One fan asked, “Cosi, why will you respond to all customer concerns EXCEPT those about the type of chocolate you use? I work around the corner from a Cosi and will eat there a lot less if the company isn’t willing to address this issue” and another fan posted “I would really appreciate it if Cosi could provide some kind of response to the fans who are concerned about child labor and other abuses linked to our favorite Cosi chocolate products.”
From looking at Cosi’s Facebook wall posts, it seems pretty clear that while eager to address customer service comments, requests and complaints, Cosi does not appear to be responding to any Fair Trade related comments.
Exhibit A: One hungry fan posted “why is your there no “made your own” sandwich option on your online ordering?” About 2 hours later, Cosi responded to the grammatically-challenged post with “we definitely see the importance in this and we’re working hard to add it as well as other capabilities. Thanks so much for your feedback.”
Cosi’s has been silent in response to Facebook fans’ concerns about child labor. To take action, sign the Cosi Petition “Stop Child Labor, Use Fair Trade Chocolate to Make Your S’Mores.”
This is the last week to vote for your favorite Fair Trade themed photos in the Fair Trade Calendar Photo Contest. Voting only goes through Saturday, July 17th so vote today if you haven’t yet.
As a member of the Fair Trade Resource Network Board of Directors, I helped launch the first calendar a few years back, and I have to say, the photo submissions this year are some of the best yet! Seriously, you should check them out.
Voting is really easy and free. You simply put a check mark next to your 5 fave pics and enter your email address and voila, consider your votes counted.
Check out a few of the photo contest submissions:
The first ever Fair Trade Towns & Universities National Conference is happening in Philadelphia, PA September 9-11, 2011.
The conference will bring together leaders and activists who are organizing or planning to organize a Fair Trade campaign in their town/city or university/college. Organizers, activists, faculty and students will come together to share experiences and resources, sharpen skills, and build momentum for Fair Trade.
All Town and University campaign organizers are welcome, and financial assistance is available on a first-come-first-serve basis.
To learn more about and register for the conference click here
To learn about the opportunity for financial assistance click here
LINKS WORTH CHECKING OUT
- Ecouterre (blog): Nicole Miller Partners With Indego Africa on Fair-Trade Clothing, Jewelry
- World Talk Radio show “Green with Envy” July 14th show on Fair Trade products. Show airs live 1 PM EST; should be available for download after that.
- California Fair Trade Coalition: Californians Unite for Day of Action on Trade
- Labor Rights Blog: Harry Potter Fans Demand Fair Trade Chocolate
- The Gourmet Retailer: The Gourmet Housewares Show Makes New York Debut: Highlights will include “The Fair Trade Kitchen”
Mashable: Campaign Protests Hershey’s With QR Codes
Posted on: July 13, 2011