We Want More from Our S’mores!

This summer, the S’mores are speaking out…for Fair Trade!!! Join in the gooey, sticky, chocolatey goodness of our S’mores Action!


What?
•    Make S'mores with Fair Trade Chocolate...our goal is to register 1,500+

Why?
•    We're calling on Hershey and the rest of the cocoa industry to END grinding poverty and abusive child labor in the cocoa fields...by making a statement with our S'mores!!!  Think of it as a big, chocolatey petition...it may be the most delicious political action you ever take!
•    It's FUN!   It's FUN!  Watch our S'mores video
or see the photos to see how much fun you'll have!!!
 

Where?
•    At home, make s'mores in your microwave or over a grill (or even without heating them!)
•    Every time you barbeque/campfire /bonfire with family and friends
•    Organize a public S'mores Action event or serve Fair Trade S'mores at an event that is already planned within your community, social group/club, congregation, school, or summer camp... and maximize the number of Fair Trade S'mores we make!  Click here for our step-by-step checklist that makes it easy!
We have even made a flyer for you to use! Email Global Exchange for a model media advisory to invite reporters to cover your event.

When?  
•    Anytime during the whole summer, starting on Independence Day, July 4, and ending Labor Day, September 7

Who?  
•    YOU!  Munching S'mores in solidarity with members of social justice, labor, environmental, faith-based, and educational organizations around the country

How?

1.    Make S'mores with Fair Trade Certified Chocolate

2.    Let Your S'mores Be Counted!  Help reach the 1,500+ goal!

    •    At every s'more-making opportunity this summer, keep a count of all the Fair Trade s'mores you eat, using S'more petitions

      •   Options:
      •    List version of petition
      •    One-page version of petition
      •    Creative coloring version petition
      •    Or make your own creative, artistic petition (Be sure to include your name, signature, and the number of Fair Trade S'mores you ate, and a request to Hershey to go Fair Trade)
      •    Mail the petition to us ASAP, but no later than September 14, and we'll deliver them all to Hershey
      •    PS:  You don't have to eat S'mores to sign the petition!  And you don't have to sign the Hershey petition to register your S'mores online (though we hope you will!)

    •    Register your Fair Trade S'mores online at http://www.globalexchange.org/smores as soon as you return from a S'more-making occasion, so we can keep track of our progress in reaching our goal of 1,500, and get the word out if we're running short

    •    Show off your S'mores!  Make a visual petition to Hershey, too.  Hold up Fair Trade S'mores photo poster (thanks to the first graders at Manhattan New School for their "Children are More Important than Chocolate" phrase, which we used on one of the posters) or make your own and...


3.    Add activities to make your S'more Action even more fun:

    •    Sing a Fair Trade Campfire Song:  My Favorite Fairtraded Things
    •    Activities from the Fair Trade Cocoa Unit:  Recommendations by a former summer camp counselor
    •    Distribute educational flyers to members of your group and to other campers at your campground or barbeques at your park, to raise awareness about Fair Trade
    •    Ask people to take the Fair Trade pledge!  We are asking as many people as possible to take the pledge...
    •    Make an announcement to the people at your barbeque/campfire/bonfire about the We Want More from Our S'mores Action and why Fair Trade and ending abusive child labor in the cocoa industry is important to you
    •    Be creative!  For example, play S'mores and Fair Trade-themed games, like substituting an open-faced Fair Trade S'more for an egg spoon race

For more information about the problems in the cocoa industry and how Fair Trade creates a solution, visit

www.globalexchange.org/cocoa and http://www.globalexchange.org/campaigns/fairtrade/cocoa/hersheyactionblast.html